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When you first get into makeup, whether it is flipping via a mag or watching tutorials on YouTube, you listen a whole lot of the identical names. M.A.C, Bare Minerals, NARS—brands which have stood the check of time, thanks to innovation and excellent merchandise.
One such logo is Laura Mercier. A fan preferred for a
motive, almost each single individual who loves make-up has attempted out its
products. And because it became developed by means of a make-up artist for
ordinary use, there may be truely a product for all of us.
LAURA MERCIER
FOUNDED: Laura Mercier, 1996
BASED IN: New York
PRICING: $-$$
BEST KNOWN FOR: Effortless essentials liked with the aid of
purchasers and makeup artists alike.
MOST POPULAR PRODUCT: Radiant Setting Powder, Caviar Stick
Eye Color
FUN FACT: Mercier’s movie star clients have been the
foundation for a number of her first merchandise: She named a lipstick after
Madonna (“M”), and Sarah Jessica Parker endorsed the emblem owner to name her perfume
L’heure Magique.
SUPPLEMENTARY BRANDS YOU’LL LOVE: NARS, BareMinerals,
Charlotte Tilbury
Laura Mercier, who turned into raised in France, started out
her profession as a painter however speedy transferred her ardour to a new
canvas: the face. "Her makeup philosophy has continually been 'much less
is more,' and 'what makes you precise, makes you lovely,' a philosophy which
resonated together with her clients—from celebrities to ladies she might meet
on the counter as a completely younger artist, or on editorial shoots,"
explains Laura Mercier global beauty director Jason Hoffman. Mercier started
out developing her own formulation to use at the editorial photoshoots she
changed into operating on around the sector and taken the concept of effortless
beauty to every body whilst she launched her eponymous brand in 1996.
Laura Mercier products, on the end of the day, want to
intensify your natural features, making you appearance stunning with out
protecting your pores and skin. The Laura Mercier patron just needs high-acting
merchandise which can be also easy to apply, appearance natural, and supply
lengthy-lasting effects. "Our products have a 'pores and skin affinity,'
which means that they melt into and turn out to be one with the skin,"
explains Hoffman. "Our assignment is to make makeup convenient and
conceivable for all."
Ahead, 10 of the maximum iconic Laura Mercier merchandise.
01of 10
Caviar Stick Eye Color
Laura Mercier Caviar Stick Eye Color $29
SHOP
Want a complete-blown eye appearance with minimal attempt to
your quit? Try the brand's Caviar Sticks, which give long-lasting, one-swipe
full insurance—superb on their personal or for creating the smokey eye of your
dreams.
02of 10
Translucent Setting Powder
Laura Mercier Translucent Setting Powder $39
SHOP
Find me a makeup artist that does not have this translucent
setting powder of their package. It'll take a while, however this is because it
honestly lives up to the hype. Promising to set make-up for up to sixteen hours
of wear, this powder will provide you with an airbrushed, matte end. It also
comes in two magnitudes, and the mini is ideal for on-the-cross touch-ups.
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